Marketing Money Podcast
This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki
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Recent Episodes
Episode 115 | See What the Survey Says, Part 1
People make real decisions with their wallets but answer polling questions the way they want to be perceived, and those two don’t always match. Opinions...
Episode 114 | This Is Your Chance and Time
If you’ve spent a lifetime putting off something you wanted to do until you have time, don’t miss capitalizing on these pandemic days to bear down...
Episode 113 | Go for Viral Marketing While Avoiding the Cringe
Following viral leaders down an unexpectedly-discovered path may be sincere flattery, but it’s anything but an effective marketing strategy. What...
Episode 112 | Counting On Online Accounts
The advent of COVID-19 and virus-inspired social distancing has sparked colossal growth in online banking. The infrastructure has been in place for...
Episode 111 | Differentiation – Naming The Names You Know
Every business has its signature products, even within the same categories of product. Especially there, in fact. Everyone, that is, except for banks....
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