Marketing Money Podcast

This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki

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Recent Episodes

Episode 199 | Cents and Sensibility: Big Insights from a Tiny Coin!!

Posted November 25, 2025

The penny may be gone, but its disappearance is creating waves far bigger than its size. On this episode of Marketing Money Podcast, John...

Episode 198 | What It’s Really Like During a Bank Merger

Posted November 10, 202500:35:36

When banks merge, everyone feels it—from customers to employees. John and Josh explore Huntington Bank’s acquisition of Cadence, sharing behind-the-scenes...

Episode 197 | Staying Strategic in a Multi-Channel Era

Posted October 28, 202500:32:51

In this episode, John and Josh unpack how today’s fragmented media landscape challenges marketers to rethink placement, message, and value. From the...

Episode 196 | Personalization Doesn’t Always Equal Performance

Posted September 30, 202500:34:31

Josh and John break down why hyper-personalized marketing often overpromises and underdelivers, especially in banking. In this episode, they unpack...

Episode 195 | Stick the Landing: Why Great Ads Deserve Great Pages

Posted September 9, 202500:35:52

The ad worked, but the landing page didn’t. Josh and John walk through the costly disconnect between digital ads and what happens next. They cover...