Marketing Money Podcast

This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki

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Recent Episodes

Episode 184 | The Death of Clickbait: Creating Ads That Actually Convert

Posted April 8, 202500:27:35

In today’s digital world, attention spans are short. That means your ads need to be clear, compelling, and strategic. We’re tackling everything...

Episode 183 | Passwords, Passcodes, and Pain Points

Posted March 24, 202500:26:47

How much security is too much? Banks face growing cyber threats, but excessive security measures can drive customers away. Josh and...

Episode 182 | Crafting Authenticity in an Automated Marketing World

Posted March 11, 202500:31:25

Is it possible to balance AI’s efficiency with human creativity? This episode dives into the role of authenticity in marketing, exploring how automation...

Episode 181 | The Double-Edged Sword of Banking Tech

Posted February 25, 202500:30:41

From multi-factor authentication hurdles to the challenges of overly complicated systems, Josh and John explore the hidden costs of complex security...

Episode 180 | Big Game, Big Ads: What Worked and What Flopped

Posted February 12, 202500:41:45

Big budgets don’t always mean big impact. Josh and John discuss which brands got it right (and which should’ve saved their money).

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