Marketing Money Podcast

This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki

Listen to latest episode

Recent Episodes

Episode 179 | Breaking the Mold: Marketing Lessons for the Modern Age

Posted February 4, 2025 • 00:23:19

Covering topics as varied as fantasy sports, jingles, and celebrity endorsements, Josh and John explore how marketers can navigate fragmented audiences,...

Episode 178 | Trends vs. Reality: Olympics, AI, and Banking

Posted January 21, 2025 • 00:34:51

This episode unpacks the potential (and pitfalls) of AI in marketing, and the industry obsession with niche banking. The hosts explore what really drives...

Episode 177 | The AI Buzz: What It Really Means for Banks

Posted January 7, 2025 • 00:21:18

Josh and John dive into the hype surrounding AI, explaining how banks can use it to enhance service without falling for the overblown fears of job replacement.

The...

Episode 176 | The 2025 Marketing Playbook: Breaking the Bank Name Game

Posted December 17, 2024 • 00:32:47

Josh and John dive into the evolving world of bank marketing as we approach 2025. They discuss how rebranding with a unique and memorable name can differentiate...

Episode 175 | From Checks to Digital: The Future of Banking

Posted December 4, 2024 • 00:32:16

Josh and John dive into the decline of checks, the rise of digital payments, and how banks can keep up with evolving customer expectations in the digital...