Marketing Money Podcast
This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki
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Recent Episodes
Episode 144 | The Great Eight of Conversion
Do you have the infrastructure in place to let your advertising do its job? Making business happen isn’t about the ads alone. Make sure your customers...
Episode 143 | The Hateful Eight of Connection Marketing
Is your message too broad or too targeted? Does your content fail to get customers to engage? Does your brand look just like every other bank in your...
Episode 142 | Great Eight of Connection Marketing
How does your content connect with your audience? It’s easy to create a message all your fellow bankers will applaud, but will your customers understand?...
Episode 141 | The Hateful 8 of Content Marketing
Does your bank marketing fall victim to one or more of the eight great pitfalls in the content world? Lack of originality leads to most of them, and...
Episode 140 | Make Your Content Reflect Your Brand — Great 8 of Content Marketing
Your content’s message must be valuable, sensible, personal and brief. Making sure your content is good begins with making sure it’s well made....
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